May 2024
Fashion & Market’s recap on May’s note-worthy regional fashion movements
‘Through the Grapevine’ is a monthly round-up of fashion events in Southeast Asia, from collection launches to exhibitions, showcases, pop-ups, and more.
Thailand
PZ Moving Day with Matter Makers. Image taken from Matter Makers’ website.
Matter Makers
Flagship Store Opening
Siam Square One, Bangkok
Contemporary streetwear brand Matter Makers opened their first flagship store in Siam Square One on 17 May collaborating with PZtoday. A multi-hyphenate Thai creative, PZ Opassuksatit is the brains behind the conceptual and absurd account on instagram @PZtoday. She cannot be strictly boxed into a label, all we know is, she comes up with zany concepts that brings the everyday to art and fashion, creating meme-worthy products that sell out. With Matter Makers, PZ conjures up a “Moving Collection''. Expect clothes and merchandise inspired by tongue-in-cheek home relocation graphics.
Malaysia
Behati campaign image for ‘Borneo’ Collection. Image taken from Behati’s website.
Behati
’Gawai/Kaamatan 2024’ Collection
Updated traditional-wear clothes brand Behati takes inspiration from the island of Borneo. The brand started releasing imagery from their new Gawai/Kaamatan 2024 Collection at the beginning of May. It was shot at the Mari Mari cultural village located in North-East Borneo, Sabah with a varied cast of individuals from Sabah’s first pop girl group, SMDX to Kel Wen the brand’s creative director himself. The lineup is true to the brand’s ethos of bringing tradition to the present.
Singapore
Arcade/Alchemist Store Opening. Video courtesy of Collin Goh.
A for Arcade
Flagship Store Opening
Funan
A for Arcade a local online label that first launched in 2006 has come a long way as it opens its first flagship store in Funan more than a decade on. Alongside local coffee roastery Alchemist, the bright post-modern inspired furniture and upbeat mood provides an approachable backdrop to shopping for trendy and affordable basics.
Fukusa: Japanese Gift Covers from the Chris Hall Collection. Image courtesy of Peranakan Museum.
Fukusa: Japanese Gift Covers from the Chris Hall Collection
19 April - 25 August 2024
Peranakan Museum
Turning our eye to the intricacies of embroidery, Peranakan Museum is hosting a special exhibition “Fukusa: Japanese Gift Covers from the Chris Hall Collection”. The Japanese fukusa is a lined fabric used in the Edo period to wrap various objects and gifts. Explore exquisite textiles and the cross-cultural connections in Asia through the themes of craft and trade with over 80 samples of fukusas and related textiles. The exhibition opened on 19 April and will close on 25 August 2024.
More information here.
Indonesia
Campaign image from See You At One Spring/Summer 24 ‘Fragments’. Image courtesy of See You At One.
See You At One
’Fragments’ Collection Release & Pop-up
Row 9, Jakarta
Over the weekend of 4 and 5 May, Singaporean streetwear brand See You At One showcased their Spring/Summer 24 'Fragments’ collection at a pop-up at Row 9 Jakarta, in collaboration with local brand Drunk Dad and Friends. Besides stocking at Dover Street Market Singapore, this homegrown brand is testing the market ashore with cool link-ups alongside interesting brands and pop-ups appealing to its youthful and design-conscious crowd.
See You At One pop-up at Row 9, Jakarta with Drunk Dad and Friends. Video courtesy of See You At One.